Paul’s success at apetito was founded in a focused strategy – brought to life in the apetito plate.
Making a real difference is the core mission and purpose of apetito and inspired the team and customers alike.
Paul introduced making a real difference in the early 2000s and pursued it vigorously over many years saying:
“When we continuously create brilliant products and services for the people we are so proud to serve, more and more people will buy them, and the financial returns will follow.”
Paul built apetito into one of the UK’s most successful businesses.
Thank you for your outstanding contribution to the success of apetito. You have built our company with an impressive entrepreneurial spirit and so much passion
Philip Eissing
Shareholder, apetito AG, Germany
North America
Paul led the apetito Group into North America
Founded Heart to Home Meals
Building a coast to coast franchise success in Canada.
Entering the USA market where it is now an emerging brand
Grew apetito Canada to be the nation’s leading Healthcare meals supplier.
Global Leadership
Paul led apetito to global leadership in dysphagia nutrition
Paul initiated and championed the development of apetito’s proposition for people with dysphagia
galvanising an international team to “make a real difference”
propelling the company to a global leadership position
and significantly enhancing the lives of hundreds of thousands of people with swallowing difficulties arising from conditions such as stroke, Parkinson’s disease, MS, dementia etc